{
  "@context": "https://schema.org",
  "@type": "Service",
  "serviceType": "Proactive Luxury Lifestyle Concierge",
  "name": "KNEW Membership",
  "description": "A membership-only concierge that learns your taste and surfaces extraordinary dining, culture, wellness, and travel experiences — proactively delivered by message before you think to search.",
  "provider": {
    "@type": "Organization",
    "name": "KNEW",
    "url": "https://joinknew.com"
  },
  "url": "https://joinknew.com/",
  "areaServed": [
    { "@type": "City", "name": "Atlanta" },
    { "@type": "City", "name": "Miami" },
    { "@type": "City", "name": "New York" },
    { "@type": "City", "name": "Washington" }
  ],
  "offers": [
    {
      "@type": "Offer",
      "name": "Gold Membership — Monthly",
      "price": "197",
      "priceCurrency": "USD",
      "billingIncrement": "P1M",
      "url": "https://joinknew.com/apply"
    },
    {
      "@type": "Offer",
      "name": "Gold Membership — Annual",
      "price": "1997",
      "priceCurrency": "USD",
      "billingIncrement": "P1Y",
      "url": "https://joinknew.com/apply"
    }
  ],
  "hasOfferCatalog": {
    "@type": "OfferCatalog",
    "name": "KNEW Capabilities",
    "itemListElement": [
      {
        "@type": "Offer",
        "itemOffered": {
          "@type": "Service",
          "name": "Proactive Recommendations",
          "description": "Taste-matched dining, culture, and wellness suggestions delivered by message before you think to search — built from a behavioral taste profile that sharpens with every interaction."
        }
      },
      {
        "@type": "Offer",
        "itemOffered": {
          "@type": "Service",
          "name": "White-Glove Reservation Handling",
          "description": "Dining reservations, private dining, group bookings, and last-minute availability secured through direct Resy, OpenTable, and venue-partner relationships."
        }
      },
      {
        "@type": "Offer",
        "itemOffered": {
          "@type": "Service",
          "name": "Travel Intelligence",
          "description": "Hotel, flight, and ground-transport coordination across Atlanta, Miami, New York, Washington DC, and international destinations — with taste-matched property and neighborhood recommendations."
        }
      },
      {
        "@type": "Offer",
        "itemOffered": {
          "@type": "Service",
          "name": "Persistent Taste Profile",
          "description": "Every dinner, booking, and feedback signal refines a persistent taste profile. The more you use KNEW, the better it gets — across cities, occasions, and companions."
        }
      },
      {
        "@type": "Offer",
        "itemOffered": {
          "@type": "Service",
          "name": "Member Hosting Tools",
          "description": "Group planning with relational constraints (dietary needs, preferences, anniversaries), shared itineraries, and coordinated invitations across family, team, and client groups."
        }
      }
    ]
  },
  "audience": {
    "@type": "Audience",
    "audienceType": "High-context hosts — VP-tier executives, frequent travelers, and cultural operators who plan dinners and travel for others and are bored by surface-level reservation apps."
  }
}